WriteGroove Solutions provides custom editorial, content development and strategy services
that help companies expand their influence, attract customers and drive sales.
On the WriteGroove Blog
Everyone, it seems, has some funny story about struggling to communicate with a call center or tech support specialist based in India. Joking aside, however, the "eccentricities" of English as it's commonly written and spoken in India can impede business growth and result in missed opportunities for Indian businesses competing in a global marketplace.
A recent report drew attention to glaring typos and other grammatical errors in a piece of Indian legislation titled, The Karnataka Prevention of Dangerous Activities of Bootleggers, Drug-offenders, Gamblers, Goondas, Immoral traffic offenders, Slum-grabbers and Video or Audio pirates (Amendment) Bill 2014. But it was the content of the bill and not its unwieldy title which grabbed the headlines – for all the wrong reasons.
7 Cheat Sheets Every Content Creator and Editor Should Bookmark http://t.co/vjjlaFSnMP